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Europe

Home > Market > Europe

Innotech Solar: Interview with Dr. Thomas Hillig, Director of Sales & Marketing EMEA

Innotech Solar (ITS) delivers high-quality solar modules and also assemble entire solar power plants. By using innovative technology, ITS is maximizing electricity production from non-prime solar cells. Innotech Solar¡¯s goal is to utilize 100% of the raw material and make bright energy from it all.
Together with its partners, Innotech Solar is aiming to reduce the cost of solar energy. ITS is working with the major cell producers to provide a better solution for non-prime solar cells. Innotech Solar has developed the technology and production process, and are using this to make the ITS solar cells and use the cells in certified solar modules.

 

Reported by Jeanny H. Lim

 

 

What do you see as the trends and market forces driving PV technology in the second half of 2011?

There might even be a boom in the second half of this year in Germany if the feed-in tariffs are not lowered by more than 3.5% and the module prices are further decreasing. Then, I think Germany will be again the strongest market.

In Italy, with a new legislation which is effective from June 1 on, it¡¯s always a little bit difficult to see how this develops in a country like Italy where reactions to the market are normally not so quick.

And I think France is getting less important. Spain won¡¯t be of a very big importance. But there will be all these modules in the market, so I assume that there¡¯ll be new markets coming up. PV will be more interesting to non-European markets such as the U.S.A. and China. And I would say the African market will grow in importance due largely to the mining applications for PV. But if this is really in the second half of this year or if this is planned right now, then realized next year, it¡¯s difficult to guess.

 

How are PV prices expected to develop in the second half?

I expect the PV module prices would be stabilized at least or go even a bit further down becuase the capacity is so big and there are really no new markets. The existing ones are at least not growing. The big PV markets like Germany might grow a little bit in the second half compared to first half of the year, but then modules have to end up somewhere. I think some manufacturers might slow down their production and this could be one of the reactions. But I think in the end, there will be so many modules in the market that prices at least won¡¯t go up.

 

Where do you put your focus this year, in terms of business growth and technology development?

We have the laser process to repower cells. Then we are working on other processes as well in order to repower even more cells than we can do right now. We are not able to repower every cell that we buy, so to increase our heat rate through other procedures and processes, this would be one of the objectives. Growth-wise, we have just built up in the first half of the year the capacity which went up from 35 MW to 145 MW. We are a small company, but there was heavy growth in production capacity. So we put special focus right now on purchasing enough cells to feed our cell lines. Then we¡¯ll shift certain production to our own module fabrication which we have in Sweden. So this year we try to make something like 80~90 MW. Last year we were 20 MW, so there¡¯s some growth. We are a niche player and our growth is limited to the number of cells we can buy which are sorted out directly after cell production. It¡¯s limited by this.

 

Jeanny H. Lim is Editor-in-Chief of InterPV. Send your comments to swied@infothe.com.

 

 

For more information, please send your e-mails to pved@infothe.com.

¨Ï2011 www.interpv.net All rights reserved. 

 
 

     Manz: Interview with Axel Bartmann, Head of Corporate Communications

     Isofoton: Interview with Angel Luis Serrano, President



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